There are a lot of lessons from the sudden death this week of Sage Software’s largest channel partner, Dallas-based MIS Group.
First and foremost, the MIS Group tale is a classic example of why it’s just plain stupid for a solution provider to bet too heavily on one vendor. And by the way, Sage itself openly and aggressively encouraged that type of bet with a channel strategy that placed a premium on Sage-centric partners.
That strategy has left Sage with a black eye and could very well cause customers to reconsider their commitment to the Sage product line.
So how does the Sage partner of the year, achieving the highest total sales of Sage products in both 2007 and 2008, suddenly post a note on its Web site that it was for all practical purposes insolvent and unable to continue as a viable business?
Just like AIG bet beyond reason on credit default swaps and watched its balance sheet crumble through a $600 billion bet on credit derivatives, MIS Group made the same kind of foolhardy bet, only this one on scaling its Sage business beyond all reason. It’s no surprise that acquisitions that put a boatload of debt on the balance sheet are part of the story.
For an incisive look at just how much hubris was at the heart of the MIS Group meltdown, check out this article from WebCPA on the state of the VAR market from April 2008. MIS Group CEO Robert Muir, who founded MIS Group 13 years ago, actually boasts in the WebCPA piece that while many solution providers have either sales or technical people, MIS Group has “veteran businesspeople who are applying largely a scale business concept to a traditionally smaller business. It’s a different way.”
Different indeed. What’s so interesting about the MIS Group story is that Sage itself was caught off-guard by the death of its largest solution provider. In a ChannelWeb followup, Sage Vice President of Marketing Dennis Frahmann says the vendor was unaware that MIS Group would close up shop on July 6. What’s wrong with this picture? He then goes on to say that it’s obviously a difficult market out there. A difficult market is one thing. Your largest partner going out of business is plain and simply a sign of a faulty channel strategy.
Sage is also telling MIS Group customers that it will work with them to identify a new solution provider they can work with. How would you like to be a Sage customer, depending on the company’s software for your most mission-critical business applications, and get that e-mail?
There’s a lot of blame to go around in this channel story. MIS Group made a foolish bet to scale its Sage business beyond all reason. And Sage was more interested in keeping other vendors out than in making sure it was cultivating a strong and stable channel force based on solutions breadth and depth.
In the end, MIS Group didn’t get a bailout from the vendor or the federal government. That may be the only difference between AIG and MIS Group. What lessons are you taking away from MIS Group’s demise? Let me know what you think is the REAL channel story here.
I'm a Sage Business Partner so my comments below are not independent.
I'm not certain where your opening paragraph of -- "First and foremost, the MIS Group tale is a classic example of why it’s just plain stupid for a solution provider to bet too heavily on one vendor. " is ever proven anywhere in your article.
Is the inference that MIS Group closed their doors based on a reliance on Sage products?
I think they represented nearly all the products offered by Sage. Maybe what you're referring to is the same thing that I also heard could have been a cause (contributor) of the collapse. Namely their heavy reliance on the contruction niche. If so, I guess too much exposure to one niche is certainly dangerous. Especially in such a poor economy as this one.
Or is the inference that MIS Group was just scaled to a point that they had too much overhead by "veteran businesspeople who are applying largely a scale business concept to a traditionally smaller business. It’s a different way."
I'm kinda going with this as the leading cause of death myself.
And exactly how is Sage more interested in keeping other vendors out than in making sure it was cultivating a stable channel?
As a small nobody VAR I'm constantly amazed that I've probably had more business education opportunities available to me than most VARs representing other publisher's. Sage is one of the few organizations that I've seen who actually consistenly run and operate leadership academies and have a very active alumni group that regularly meets to discuss how to improve their practices. Sage is also exceptionally active in the IT Alliance which is an independent group that regularly gather to share business ideas and learn more about the industry trends. The last IT Alliance meeting that I attended had probably 6 or 8 Sage executives attending. That was 6 or 8 more than any other competitors.
The above three allegations are all interesting. I'm not saying that I disagree with parts or all of them - but to lay the allegations without any type of proof seems a bit reckless.
Sage is surely not blameless. They were very obviously caught unaware - and having your two time Business Partner of The Year suddenly have their doors shut and the phone auto-attendant set to "so sorry call Sage" is not good PR.
I think the coming months will bring lots of answers to questions that many people have. There's also a huge safety net of Sage consultants nationwide that are more than capable of picking up the slack in these types of extreme cases.
Not apologizing for Sage - or MIS Group - just looking for more information to back up these allegations of how the firm came to be defunct. TX
PS - Sorry - I missed the last part of your article and I would like to suggest to you what the real channel story is here.
I believe the real story is the question - "Why didn't MIS Group reorganize" either via bankruptcy or capital contributions of the leadership team (before the site went down I counted 12 executives on the "about us" page).
Why didn't (or couldn't) this organization have re-capitalized and re-opened as a slimmed down version?
As you undoubtedly are aware, the whole valuation of consulting firms these days is recurring revenue. If MIS Group had 3k to 4k active clients then they certainly had a big pool of potential recurring revenues. Why not reorganize around that (albeit with a smaller company).
Was the company not confident in the market going forward?
Was the company so in debt that supplier relationships could have been tarnished by a bankruptcy?
Or maybe it was just as they said - classic inability to get refinancing.
I really think the story here is why didn't MIS Group re-organize - was it really lack of money (and if so why didn't the trim down a year ago?).
Thanks